• by Amy Corr  @MediaPostOTL, February 26, 2014

Lady Luck found a series of visitors to Los Angeles entertainment complex L.A. Live. As part of the California Lottery's "Luck Will Find You" campaign for its million-dollar California Black Exclusive Scratchers tickets, Lady Luck was brought to life via augmented reality -- and she was ready to dance. Lady Luck appeared on an LED screen at L.A. Live, selecting random pedestrians from a crowd and dancing with them. The selected folks couldn't see Lady Luck unless they watched her onscreen. Those not watching the screen would think these people were just dancing on their own. At the end of each segment, a moving four-leaf clover appeared onscreen for participants to catch in their hands. Once the clover was caught, a mysterious black box opened, revealing a scratch-off ticket for the participant. Watch it here, created by David&Goliath and V Squared Labs.