TubeMogul Files For $75 Million IPO

Programmatic video ad platform TubeMogul is the latest ad tech company to make a bid to go public. The company on Wednesday filed its S-1 to the U.S. Securities and Exchange Commission.

TubeMogul is looking to raise $75 million in its IPO. The company is in a quiet period and is unavailable for further comment at this time.

In 2013, the company saw $57.2 million generated in net revenue. TubeMogul had $34.1 million in net revenue in 2012 and $15.6 million in 2011.

The company has also seen strong growth in terms of how much advertisers are spending on their ad platform. After spending $17.8 million in 2011, total spend through TubeMogul’s platform jumped to $53.8 million in 2012 and $111.9 million in 2013. Cost of media purchased through the platform as well as TubeMogul’s fees are included in the “total spend” figures.

The company did report a net loss of $7.4 million in 2013, more than double what it lost in 2012 ($3.5 million). From 2011 to 2012, the company improved on its net loss (from $4 to $3.5 million).



As of December 31, 2013, the company has $19.4 million in cash or cash equivalents, and $26.2 million in working capital. The company’s total assets equal $70.6 million.

BofA Merrill Lynch, Citigroup, RBC Capital Markets, BMO Cpital Markets, and Oppenheimer & Co are TubeMogul’s partners for the IPO.

The company’s proposed NYSE symbol is “TUBE.”

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