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Kellogg's Shortlists EMEA Promotions Agencies

  • Campaign, Monday, March 31, 2014 10:37 AM

Kellogg's is looking for a promotional company to work across all brands in the EMEA region. It is believed the focus for the new agency will be point-of-sale marketing and on-pack promotions. The process began at the start of March when RFIs were sent out, and today shortlisted agencies will receive a brief for presentations that are expected to take place at the end of April.

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