• by Amy Corr  @MediaPostOTL, April 11, 2014

TBWA\Chiat\Day promoted Luis DeAnda to president of the Los Angeles office, succeeding Carisa Bianchi, who is leaving the agency after 24 years with TBWA. Bianchi was president of the Los Angeles office since 2005 and previously held the same title at TBWA\Chiat\Day San Francisco. DeAnda joined TBWA\Chiat\Day Los Angeles in January 2014 as general manager. He was previously managing director at TBWA\Media Arts Lab and before that held the role of chief operating officer at TBWA\Hakuhodo in Tokyo. He has been with the TBWA network for 12 years. "Luis has fast proven he has what it takes to lead our LA office in to the future," said Tom Carroll, CEO and President, TBWA Worldwide. "His global experience and past success at growing the businesses he has been attached to, speak for themselves." Added Lee Clow, director of Media Arts for TBWA Worldwide: "Having partnered with Carisa Bianchi for more than 20 years, I know she will bring the same passion, intellect and creativity to whatever she decides to do in the future. She has contributed much to my and our success. I will miss her."