• by Amy Corr  @MediaPostOTL, April 23, 2014

The latest ad from State Farm's "Born to Assist" campaign features NBA player Chris Paul and his longtime friend Stephen Curry, who has a cameo at the end.  "Future of the Assist," a 60-second spot, launched during the Clippers-Warriors playoff game over the weekend. Paul and Curry are friends off the court and rivals on the court. The ad features Chris Paul and his fictitious twin, and State Farm agent, Cliff Paul, teaching their young sons how to be of service on and off a basketball court. L'il Chris is a basketball prodigy while L'il Cliff helps neighborhood kids insure their tree houses. L'il Cliff has his own State Farm branch... on an actual tree branch. The spot ends with Curry riding an escalator with a man that could be his nerdier long-lost twin. See it here, created by Translation.