London Live Chief Executive Andrew Mullins has hit back at criticism of low viewer figures and negative reporting of its Editorial Director, Stefano Hatfield, leaving within a month of the local
station opening. He claims viewer figures are in line with the 0.7% share of Londoners the channel aims to achieve by the end of year one and that it is likely to be viewed on-demand and on mobile
devices rather than in the linear fashion measured by Barb. He further claimed the very low Barb results do not tally with the station's own figures.
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