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Taco Bell Vet Named CEO At Yum

Yum Brands said Taco Bell chief Greg Creed will take the reins at the global fast-food giant in 2015. Creed, 56, became Taco Bell CEO in early 2011, but he has held leadership positions across the Yum Brands empire. Notably, he was CMO when Taco Bell unveiled its highly successful "Think Outside the Bun" campaign.

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