Around the Net
Half Say They're Incapable Of Online Brand Interaction
- dotRising, Sunday, May 11, 2014 11:11 AM
A new report has revealed that consumers feel incapable of interacting with their favourite brands online. The study, between YouGov and the newly launched .wiki domain surveyed 2,455 UK adults and further found that 15% of UK consumers desired to collaborate on the future technologies that their favourite brands offer. John Lewis was voted by respondents as the most collaborative brand online, followed by Google, Apple and Marks & Spencer.
