Around the Net
Sun Says Service 'Innovation' Spurred Paywall Success
- The Drum, Monday, May 12, 2014 1:37 PM
The Sun newspaper has said that customer service ‘innovation’ was a key factor in the success of its online version Sun Plus, when it moved behind a paywall in August last year. The newspaper overhauled its contact centre operation ahead of the paywall by creating two new customer service channels.
