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Namath Not Just Another Joe For Skechers Footwear

The man variously known as Broadway Joe, Joe Willie, Super Bowl MVP and Hall of Fame QB is adding another nickname to his list — Joe Skechers. The legend joins four-time Super Bowl champion and fellow ex-QB Joe Montana on a roster of endorsers that also includes NBA Dallas Mavericks owner Mark Cuban. A humorous campaign starring Namath supports Relaxed Fit footwear scheduled to launch this fall to coincide with the start of the 2014 NFL season.

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