I don't know what
it is about paint ads, but they make me believe that I can accomplish any DIY job on my own. Take this ad from specialty paint company
Devine Color. The company launched a new line of
paint colors and repositionable wallpapers to be sold at Target stores, and its debut ad makes DIY jobs look easy and achievable. The ad shows a woman tackling a handful of small such jobs without
looking stressed, tired or covered in paint. "See how simple stunning can be" closes the ad,
seen here, created by
mono and
directed by
Angela and Ithyle.
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