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Argos Leads High Street With A Fifth Of Sales On Mobile

One in five Argos sales are made on mobile, and the channel now accounts for half of all Internet sales. Mobile sales grew by more than 50 percent in the three months leading up to the start of June. The figures suggest Argos is leading the high street adoption of the channel. The British Retail Consortium estimates that 17.4 percent of sales are currently placed online, which is less than Argos' mobile sales alone. Its strong mobile performance has helped like-for-like sales improve 4.9 percent.


Read the whole story at Marketing Week »

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