British newspapers were going out of their way to court the advertising industry at this year's Cannes, according to The Independent
. The paper claims the two leading UK online titles,
would not normally have made such a fuss at the big annual bash of an industry that proprietors keep at arm's length. However, growing confidence and
figures that suggest the UK will over take Germany by 2016 in ad spend led to yachts and floors of hotels being booked for schmoozing.
Read the whole story at The Independent »