• by Amy Corr  @MediaPostOTL, July 2, 2014

Uncle Maddio's Pizza Joint tapped Scout as its first agency of record for advertising and marketing services, following a review. Uncle Maddio's is a fast casual pizza franchise, operating 19 restaurants in seven states. The national brand will open 24 restaurants in 2014 including five new states, including North Dakota, Colorado and Florida. The Uncle Maddio's account will be led out of Scout's Atlanta office, the home base of Uncle Maddio's corporate office. The agency will create TV and radio commercials, in-store retail creative, digital and social media marketing, and franchise marketing support. "We're very passionate about the Uncle Maddio's concept and admire the tremendous success the brand has achieved so far," said Cheryl Maher, senior vice president, director of client services for Scout. "Our team is enthusiastic about putting our brave thinking to work, and help Uncle Maddio's show even more communities how its 'Served With Love' concept is more than a tagline."