- The Drum, Thursday, July 3, 2014 8:56 AM
Facebook has bought LiveRail, which automates the sales of video adverts for publishers including ABC, Daily Motion and Major League Baseball. Publishers upload inventory which can then be bought
through real-time auctions. The price of the purchase has not been disclosed but it pitches Facebook as a top player in the online video advertising space. Google has previously launched its own video
ad exchange, as did AOL through the purchase last year of Adap.tv.
Read the whole story at The Drum »
