Shwen Gwee joined Digitas Health LifeBrands as vice president/group director of social strategy, charged with leading, developing, and shaping the future of the social media business unit for the New
York office. He reports to Michael Leis, senior vice president, social strategy. Most recently, Gwee was chief digital officer at Chandler Chicco Companies, where he led the digital and social media
practice. Prior to his agency roles, he worked on the client side, where he led digital strategy and social media for Vertex Pharmaceuticals and Sepracor Inc. (now Sunovion Pharmaceuticals Inc.). "My
goal in joining the agency is to further our clients use of digital and social media, in order to bring the most value to patients and other stakeholders within their holistic approach to
pharmaceutical advertising and communications," said Gwee.