Around the Net
Print, Digital Figures To Be Mixed For Regionals
- The Drum, Sunday, July 20, 2014 2:11 PM
From audit periods ending July 2014, regional publications will be able to report a combined print and digital edition figure on ABC regional publication certificates and in the published ABC regional publications report. The board said the changes are part of ABC’s “vision” of giving buyers and publishers greater flexibility in the way they analyse and present ABC data across a growing number of platforms.
