EBay and Fandango, among the first merchants to build apps for Amazon’s Fire smartphone, are using the phone’s unique features to eliminate the number of taps and swipes between search,
browse and purchase for a more streamlined shopping experience. The Amazon Fire smartphone, which was introduced last month, boasts technologies such as Dynamic Perspective, which responds to the way
a user holds, views and moves the phone, as well as Firefly, which recognizes things in the real world such as Web and email addresses, phone numbers, QR codes, movies, music and millions of products.
The enhanced carousel enables users to see information related to an on the home screen without having to launch the app.
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