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Vine Standout Shawn Mendes Is No Overnight Sensation: It Took 37 Minutes For His EP To Top iTunes

With 2.9 million followers and more than 148 million total loops to his name, Shawn Mendes is one of Vine‘s most popular users. Now, he can call himself a best-selling artist, too. 37 minutes after its release, Mendes’ debut EP, titled Life of the Party, has reached the top of the iTunes charts.

In the past year, Mendes has emerged on Vine thanks to his six-second covers of popular songs. As he gained more followers, he began to show off his own original works, which led to a deal with Island Records and the release of his debut single, “Life of the Party“, on July 12th. That song debuted at #24 on the Billboard charts, making the 15-year-old Mendes the youngest musician to ever reach the Hot 100.

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