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Snapchat Readies "Discovery" Service For Brands, Publishers

Snapchat is reportedly in talks with a number of brands and media companies about carrying their content -- and ads -- on its popular messaging platform. The discussions center around a new service, dubbed Snapchat Discovery, which would “show content and ads to Snapchat users,” The Wall Street Journal reports. Sources tell WSJ that Discovery is scheduled to debut by November. So far, “at least a dozen media companies, including newspapers, magazines and television networks, have discussed providing content.”

Read the whole story at The Wall Street Journal »

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