Marketers had better be preparing their messages for the coming age of the “glance. The quick-hit stream of Twitter or the Facebook News Feed is giving way to a largely agnostic, mostly opt-in
‘notification layer’ on top of the phone screen,” according to Nieman Lab’s Dan Shanoff. “Yet even that notification layer feels larded in the context of the
single-most-interesting media-industry detail from [this week’s] Apple presentation: We are about to enter the era of ‘glance journalism.’ ”
Read the whole story at Nieman Journalism Lab »
