Around the Net
Blogger Research Says They Like Brand Content -- And Payment!
- Marketing, Tuesday, September 23, 2014 6:26 AM
Just 7 percent of bloggers don't like to be contacted by brands, while nearly half like contact "a lot," according to research by blogger outreach agency Yomego. In what it claims to be the largest study of blogger attitudes to date, it also found that nearly a quarter expect payment to write about brands, while roughly half believe it depends on the agency and brand involved. Another key finding is that the younger a blogger is, the more likely they are to have an ambition to make a career from blogging.
