BIZ DEV: Jekyll & Hyde Wins H2Ocean

H2Ocean, a Florida-based manufacturer of natural-based first aid and hygiene products, tapped Jekyll & Hyde Advertising and Marketing to produce a television campaign for its Extreme Tattoo Care Kit. Typically, tattoo aftercare products are sold only on-site at tattoo shops, but H2Ocean's Extreme Kit is available exclusively at Walgreens. H2Ocean's Extreme Tattoo Care Kit is a three-step system that helps a person clean and moisturize new tattoos to ensure proper healing. The agency will produce a series of 30-second ads that focus on how personal a tattoo is to each individual. In each spot, a person will share their story of what his or her tattoo means, emphasizing the importance of maintaining and keeping tattoos vivid.
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