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28% Book Hotels on Mobile

Expedia.com and Egencia, Expedia’s business travel brand, have released results from a global study on mobile-device-related behavior indicating consumers’ deep dependence on mobile devices while traveling. Expedia discovered that 94 percent of individuals worldwide bring at least one mobile device with them on personal vacations, with 97 percent doing the same for business trips.

Read the whole story at Mobile Marketer »

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