Around the Net
Tumblr To Hit $100m Ad Revenue Next Year, Yahoo Chief Predicts
- The Guardian, Thursday, October 23, 2014 7:03 AM
Yahoo says that visitors to Tumblr have grown by 40% since it acquired the blogging service in May 2013, and expects that growth to fuel more than $100m in advertising revenues in 2015. Yahoo’s chief executive Marissa Mayer told analysts:"Over the past 15 months they have seen strong growth. Their audience grew 40% from 300 million to more than 420 million users. The number of registered blogs nearly doubled from 105 million to 206 million, mobile monthly users of their mobile app grew by 50%.”
