Around the Net
Urban Outfitters Updates App for Shopping
- Mobile Commerce Daily, Friday, October 24, 2014 12:23 PM
While many retailers are still struggling with in-app product search, Urban Outfitters is addressing the challenge head-on with new filters, sorters and search capabilities designed to make it easier to quickly find merchandise. Retailers are having a hard time getting the necessary data out of their back-end systems and into apps in a way that meets shoppers’ product search and discovery needs.
