Swiss luxury watch manufacturer Tissot is planning a new mobile-optimized site that will launch in the coming months to give its customers a convenient way to conduct product research before
making a trip to the store. Shoppers will also be able to make purchases on the site, which will feature large images and a simple design. Through this attempt, Tissot aims to provide around-the-clock
access to its products for customers, making a purchase made via a mobile device more likely to occur.
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