Around the Net
Simon Malls, eBay Team to Boost Holiday Sales
- Mobile Commerce Daily, Thursday, December 4, 2014 1:13 PM
Simon Malls and eBay have teamed up for a connected shopping mall experience that offers holiday consumers an interactive directory, personalized deals and point-to-point navigation on mobile devices in an effort to boost holiday sales. The “Connected Mall” experience has been incorporated at Stanford Shopping Center in Palo Alto, California and aims to drive more in-store traffic during the critical holiday shopping season for retailers.
