Coach Debuts Its First Stand-Alone Shopping App

by Amy Corr @MediaPostOTL, December 10, 2014

Random iPhone App of the week:Coach has debuted its first stand-alone mobile shopping app, which focuses on the brand's limited edition collections featuring Peanuts' beloved comic strip characters etched into leather bags and accessories. My favorite feature is the photobombing feature where you can add Snoopy, Charlie Brown and Woodstock to your pictures. There's even a quiz users can take to find out what Peanuts character they're like. The augmented reality in-store component has the characters come to life and perform when viewed through the app's lens. The app, created by Isobar, is available for free in the App Store.

app store, applications, apps, luxury, mcommerce, mobile, shopper marketing

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