Former Cadreon Exec Lambertus Joins Mobile Video SSP Vdopia

Vdopia, a mobile video ad firm and supply-side platform (SSP), on Monday announced the appointment of John Lambertus as VP of revenue operations and client services, a new position at the company.

Lambertus joins Vdopia from Cadreon, IPG Mediabrands’ trading desk, where he served as VP of business planning and analysis. He has also held leadership positions at Peer39 and Rocket Fuel (via [x+1]).

Per a release, Lambertus will focus on clients in the U.S. and EU regions using “Chocolate,” Vdopia’s recently launched SSP for mobile video advertising.



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