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Connected Cars Wired to Shop

German automaker BMW is updating its ConnectedDrive technology that was introduced last year as an in-car navigation system with mobile components. The update will allow consumers to shop in the BMW ConnectedDrive store that will allow consumers to plan trips and at home and access it within their BMW. The new feature will intrigue those consumers already familiar with ConnectedDrive and will create a better omnichannel experience for owners.

Read the whole story at Luxury Daily »

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