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Mobile Wallet Companies Increase Budgets

Payment gateways and mobile wallets are planning to spend up to $100 million (about Rs 600 crore) on multi-media advertising campaigns in 2015 as they seek to gain consumers' trust amid robust growth in India's mobile and Internet penetration, and a boom in the country's e-commerce sector. According to industry experts and media agencies, online payment solution provider PayUMoney will roll out a multi-media advertising campaign in the next few weeks. They said the company is spending  .. 

Read the whole story at Economic Times »

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