Ryanair has begun a Twitter spat with Aer Lingus over the latter "photo-bombing" its latest advert. The argument kicked off at the of last week. The tone of Ryanair's tweets suggest short tempers and
temporary amnesia have affected its "touchy-feely" approach to business and marketing communications. The squabble commenced after Aer Lingus spotted one its aircraft in the background of a Ryanair
ad, albeit with the Aer Lingus branding only apparent to the eagle-eyed.
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