• Mobile Commerce Daily, Tuesday, January 27, 2015 11:06 AM

Dixons Carphone, a European electronics retailer, has launched TouchCommerce’s TouchChat engagement solution to ensure online support for customers during their journey to make a purchase. The chat solution will be available on the Currys and PC World Web sites Currys.co.uk and PCWorld.co.uk. By tapping this online capability, which is accessible across mobile, tablet and desktop platforms, Dixons Carphone can also gain real-time customer analytics to present relevant content to the right audience at the right time.

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