Around the Net
Email Marketing Has Matured in the Travel Channel
- Skift, Tuesday, January 27, 2015 11:19 AM
Travel companies are very mature at email marketing, says a new report from Skift called Inbox Strategies: The State of E-mail Marketing in the Travel Industry. The report reveals that around the globe travel marketers are getting more sophisticated with email and are adopting more targeting and personalization strategies.
