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Google Reveals Figures For Banned 'Bad Ads'
- The Drum, Wednesday, February 4, 2015 6:39 AM
Google has released details showing the measures it took last year to combat counterfeiters, which led to it banning 214,000 advertisers and disabling more than 524 million bad ads. It banned a total 7,000 advertisers for promoting counterfeit goods -- down from 14,000 in 2013, and 82,000 in 2012 -- a reduction that Google attributes to its advancement in policing this kind of illegal activity. Weight-loss scams were also rife last year, according to Google.
