WILLIAM GORSKI has joined DraftWorldwide as Senior Executive Vice President, Director of Direct Marketing. He will lead all of the agency's direct marketing accounts, including General Motors,
Sprint, DeVry University, Monster.com, H&R Block, and healthcare accounts including Aventis. Gorski joins DraftWorldwide from e-Dialog, Boston, where he was Executive Vice President. Prior to
e-Dialog, Gorski was Vice President-Director, Integrated Marketing at Digitas, Boston, where he was the Relationship Manager for the Xerox account.
