Through March 8, NBC is at a 2.7 average rating among 18-49 viewers in analyzing Nielsen’s live program ratings plus seven days of time-shifted viewing. CBS is at a 2.4; ABC, a 2.2; Fox is averaging a 2.1; and the CW now at a 0.8.
CBS is still ahead among all prime-time TV viewers at 11.6 million -- followed by NBC at 9.3 million, ABC with 7.9 million, Fox at 6.2 million, and CW with 2.1 million.
Through the same period a year ago -- 24 weeks into the 2013-2014 season -- only ABC is higher among 18-49 viewers. The network averaged a 2.1 rating a year ago. CBS and CW were exactly that same a year ago -- with a 2.4 rating and 0.8 rating, respectively.
NBC is off 10%, from a 3.0 rating average -- and Fox is down 22%, from a 2.7 average, despite its strong new midseason drama “Empire.”
CBS has grown this season in terms of overall average prime-time viewers -- 7% -- versus a year ago, when it averaged 10.8 million. NBC is down 9% from a year ago, when it had 10.2 million, while Fox is down 23% from its 8.1 million. ABC is ahead 7% from its 7.4 million; and the CW is 10% higher from its 1.9 million prime-time average of a year ago.