- Mashable, Tuesday, March 17, 2015 10:32 AM
Almost every year, one app dominates SXSW Interactive. In 2007, it was Twitter. Two years later, it was Foursquare. At this year's conference, it was all about Meerkat
. Meerkat's CEO Ben Rubin contends his app's small but loyal base spends two hours watching live video daily. However, Twitter cut off the
start-up's access to Meerkat's social graph on Friday
, making it currently impossible for new
users to quickly "auto-follow" the same people they follow on Twitter. Yet Meerkat said the effort backfired -- and it's user base grew 30%.
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