NEW! Benjamin Moore Throws Food On Wall To Prove Paint's Durability

by Amy Corr @MediaPostOTL, March 26, 2015

A video for Benjamin Moore takes playing with your food to another level, and those involved were paid to make this fantastic mess. What fun. The 30-second video shows a group of researchers, dressed completely in white, filling oversized squirt guns with colorful foods and crayons. The squirt guns were launched onto a canvas painted with Benjamin Moore paint. The end result resembled a Jackson Pollock painting and to illustrate the paint's durability, a researcher used a squeegee to write "only this can" among the muck. That's some impressive paint. See it here, created by The Martin Agency.

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