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Sapient And Digital Drive Growth At Publicis Groupe

  • The Drum, Tuesday, April 21, 2015 6:56 AM

Publicis Groupe has announced a 31.7% increase in revenue during its first quarter of 2015 to reach EUR2,103m -- growth the company has attributed to positive exchange rates and the inclusion of Sapient. The impact of half of the group's revenue being in Sterling and Dollars has helped it offset the weakening of the Euro. Revenue through digital activities also increased by 4.7% which meant that it now accounted for just over half (50.2%) of total revenue.

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