Microsoft 16-Month-Old Infograph Comes Back To Haunt It

A Microsoft infographic from 2013 has come back to haunt the company, proving that content rarely dies on the Web.

Even more interesting than the message, the content not only remains online, but also provides a platform for criticism on Twitter.

The ad combines findings from a poll of employees' remote-work habits with vignettes about all the ways employees can remain productive outside of the office, 24 hours a day, seven days per week, 365 days per year.

The Harris Interactive study of 1,000 U.S. office workers conducted on behalf of Microsoft revealed that 55% of office workers said they need to be able to get work done wherever they are, and 37% said they do their best thinking outside the office.

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But the old headline for Microsoft's infographic gone viral on social media reads: #GetItDone: Office workers want technology to help them get things done anywhere, sunrise to sunset.

"Getting it done," in the infographic, means getting it done from any room in the house, including the bathroom. The data suggests that 19% have worked when they were going to the bathroom. Some 47% have worked when they were on vacation, and 20% of parents said they have worked at a child's event or activity. Some 27% have worked while they are out to eat, 44% when watching television, and 27% while in bed.

Aside from the stats, the images in the infographic are engaging -- especially the image of the bathroom, and the man passed out face down in bed, with tablet in hand.

1 comment about "Microsoft 16-Month-Old Infograph Comes Back To Haunt It".
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  1. Douglas Ferguson from College of Charleston, April 24, 2015 at 3:29 p.m.

    Working off the clock ignores all the time stolen "on the clock" while checking Facebook, browsing Ebay, pinning photos of shoes, etc., not to mention watching streaming videos at work.

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