• by Steve McClellan  @mp_mcclellan, April 24, 2015

Apparently America has been clamoring for a taco emoji, and finally a brand has stepped up and delivered. JustWink by American Greetings, with help from its agency Mullen, has created a socially shareable taco emoji called Wink! It's now available on the Apple Watch as part of the justWink app. Also, to help promote the launch, justWink motored around with a branded taco truck, visiting Apple Store locations around New York City and handing out free tacos to the first consumers receiving their new Apple Watches.  Those who don’t have the watch can download the free justWink mobile app, which also features a brand-new taco greeting card.  Watch a teaser video here.