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To Draft Prospects, P&G Says Smellcome To The NFL

Procter & Gamble’s Gillette Lounge,  Pantene Salon, and the Old Spice Styling Den were at the NFL Draft, where players received “Smellcome to the NFL” kits. The draft, which aired beginning Thursday night, puts young athletes and their families into the media spotlight. P&G is giving the prospective draftees and their families “makeovers, hairstyles and clean shaves so they look their best for the biggest moment of their lives,” Cincinnati-based P&G said in a statement.

Read the whole story at Cincinnati Enquirer »

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