YP Taps Country Artist Jake Owen To Make Every Day Local

Country music artist Jake Owen became the latest celeb Monday to participate in YP's campaign focusing on local businesses. As part of the small business marketing campaign, the country music star doesn't just go "Anywhere With You," but rather takes viewers to some of his favorite local Nashville businesses.

The video highlights some of Owen's tops Nashville spots like the shop that repairs his 1989 Jeep Grand Wagoneer, the guitar store where he found his favorite guitar, and a good-old hometown spot for Southern food. He's the third celebrity to release a video celebrating their hometowns through YP's "Make Every Day Localcampaign. It's part of the company's efforts to highlight local business and connect consumers to neighborhood businesses that help people daily.

In the video, Owen shares his love for Nashville and the people who run the local businesses -- people he believes are dreamers, aspiring songwriters or artists.

The documentary videos are executive produced by barrettSF and directed by Christian Sorensen Hansen of Society, who also did work for Audi, Travel Oregon, and Boston Scientific.

The campaign kicked off in late February with TV personalities Bill and Giuliana Rancic, highlighting their love for Chicago. In March, ESPN anchor Hannah Storm featured her go-to New York City businesses.

                                                                                                                                                                

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