Around the Net
Cartier Customizes Mobile Experience
- Luxury Daily, Wednesday, May 20, 2015 12:30 PM
French jeweler Cartier is encouraging mobile readers of New York magazine’s blog The Cut to explore gemstone-specific content and find their fit. The brand has been promoting its Amulette De Cartier collection recently and this latest effort continues to guide consumer focus. By maintaining a consistent message across platforms and channels, Cartier increases the likelihood that this collection is remembered.
