Ted Florea joined Partners + Napier New York as chief strategy officer. The move reunites Florea with agency president Matt Dowshen; both previously worked together at JWT on the global De Beers
business. Most recently, Florea was a brand strategy consultant. Prior to that, he spent three years as head of brand strategy at Droga5 NYC and five years prior as group strategy director at Goodby
Silverstein & Partners. Florea has delivered brand and business strategies for companies such as Activision Blizzard, Dun & Bradstreet, Kraft, Intel, UNICEF, The Coca-Cola Company, Chevrolet,
PepsiCo-Frito Lay, Hyundai, Saturn and Netflix. "Ted is one of the best minds in the business and is responsible for some of the most thoughtful and compelling work I've seen in recent years," said
Dowshen. "Saying I'm pleased that Ted is joining PNYC as my strategic partner would be an extreme understatement."