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StubHub Updates Mobile, Tablet Apps

StubHub’s mobile and tablet applications have undergone a significant update to customize the process of purchasing event tickets even more, including adding a personalization algorithm to recommend activities, ESPN content for sports fans, enhanced mobile ticketing options to replace physical tickets and mobile payment options for Android users. While the brand previously offered Apple Pay capabilities for iOS users, Android customers can now use PayPal or Braintree to purchase their tickets directly within the app, and present their smartphones to event associates for quick bar code scanning and seamless entry. Consumers with iPhone and Apple Watch devices will also be privy to geofencing features, which can send push notifications when favorite artists are in town.

Read the whole story at Mobile Commerce Daily »

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