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Dunkin' Donuts Adding Mobile Ordering

Dunkin’ Donuts has confirmed its move into mobile ordering and is introducing an integration with payment platform Visa Checkout ahead of the public rollout, expected to be later this year. Visa Checkout is now available for use on DunkinDonuts.com, as well as the mobile application, providing customers with the ability to pay for a purchase with the tap of a button and reload their virtual Dunkin’ Donuts cards. As the brand privately pilots mobile ordering and delivery services to keep up with competitors such as Starbucks and Chipotle Mexican Grill, the additional payment function speaks to its desire to make its donuts and beverages available to hungry consumers in the most streamlined way possible.

Read the whole story at Mobile Commerce Daily »

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