• by Amy Corr  @MediaPostOTL, June 12, 2015

Fantasy, hallucination or homage to "Groundhog Day"? Johnsonville Sausage is making one father's dream come true with "Bratfast In Bed." Johnsonville is encouraging families to wake Dad up with a sizzling brat, then tweet @Johnsonville or post a picture on Johnsonville's Facebook page using the hashtag #BratfastInBed. To illustrate the concept, Johnsonville created a 60-second video where a father relives being awoken by his wife and son to "Bratfast in Bed." Since this is an odd dream/hallucination sequence, each time his family wakes him with a Father's Day surprise, everything involving the brat gets more and more creepy. First, the brat looks fine. Next, the brats multiply and have teeth. Then, an adult-sized brat appears onscreen to add mustard to the brats. And if that isn't odd enough, eventually his son has the voice of a horror movie villain, Dad wakes up as a brat, and Mom and son are brats. Finally, the man eyes his meaty family and says, "close enough" as he bites into his breakfast brat. The dream is never perfect, but close is better than nothing. See the video here, created by Droga5.